Colombia Moda

In 2017, as part of my responsibilities at Chef agency, I had the chance to create a few brand plans for Chrystal GEF, PUNTO BLANCO, Baby Fresh.

The goal was to help clients develop their brand’s story. Combining analytical and creative elements, I used specific data and previous experience to devise a short- or long-term strategy to position the brand and build market share. Always seeking to deliver ideas and concepts that set the client apart from competitors, creating a strong position for market growth and recognition across various media channels.

Below a sneak peak of the slides I built and present.